Some key learnings from what happened last week. – China is increasingly the battlefield for Brands survival and growth. Be focused, learn the rules and try not to mess with them – Don’t be obsessed by China only. Develop a healthy Brand growth globally – The Brand reputation comes before any personal opinion of the … Leggi tutto

Following the Bvlgari CEO Jean Christophe Babin Instagram account we experienced live and through his lenses the luxury experience that the Brand provides to its own followers and customers. The real time reportage recently highlighted a few details that make the difference for a Luxury brand: – the authentic passion of the CEO for the … Leggi tutto

The CEO is always concerned about digital transformation but too quickly he returns to the old path and continues with business as usual…So very true  http://www.egonzehnder.com/us/footer/media-news-and-events/in-the-news/financiele-dagblad-the-digital-leader-is-often-alone.html