The Swiss group founded by Johann Rupert is certainly a leader in driving hard luxury brands to long term success. Its formula has created some of the most prestigious companies in the world such as Cartier, Van Cleef & Arpels, Jaeger-LeCoultre among others. It’s the group based on hard work, sharp vision and effective business performance. The head quarter in Geneva … Leggi tutto

We often read about luxury success recipes. As if a luxury brand could take part to the Bake Off TV competition.  We see self-proclaimed experts writing luxury recipes for success exactly in the same way the plumber prepares a cake he never heard about before for the competition. None of these people have clearly got … Leggi tutto

LaDoubleJ presentation at the Bristol: a breathe of fresh air (and an amazing pup, Pepper): beautiful patterns, chic and colourful Louis Vuitton when the show is about the show and the collection is not in sync…when the incompiuta takes on stage Miu Miu was truly, deeply, yours Miuccia… CHANEL …help! Stella McCartney (disclosure: it has … Leggi tutto

Why #Fashion brands should stay away from #politics (and why they can’t) Today neither #fashion nor #luxury can be managed with a light heart and mind. The quest for cash and a greedy attitude transformed some #fashionbrands into ephemeral kingdoms. Subjects to much bigger (and smarter) empires. Once upon a time an ambitious prince met in a wood a stunningly perfect, wealthy princess with a huge … Leggi tutto

The Hermès-Margiela collaboration as seen by Pierre-Alexis Dumas “Jean-Louis Dumas …knew that he constantly needed to revive the perception and understanding of the brand through creativity. He was always telling me that Hermès needs to change all the time to remain true to its spirit.” “My father later said: ‘Hermès has always been a house … Leggi tutto

Dear Brunello Cucinelli, What about #authenticity? Your eponymous company has become a leading luxury brand. Your HQ is a rebuilt village in Umbria. Emails are forbidden from 5pm to 8am. Heartfelt speeches are on human dignity and philosophy, Roman emperors and Catholic saints, your inspiration is Saint Benedict “ora et labora” (pray and work). Your post with the … Leggi tutto

While competitors are “stuck” in their success and troubles, LVMH seems to be speeding up on a series of crucial decisions. – Balance geo-distribution of the business: Rihanna #Fenty is certainly not aimed at conquering China, but the USA, same as Virgil Abloh Louis Vuitton. These are big catalysts for the black community which represents a relevant market … Leggi tutto

#womensday Dear Fashion and Luxury brands, Don’t talk about sisterhood, women’s rights and so on. Act! -Eliminate bullying and harassing from your organization and company culture – Support Equal Opportunities – Pay Equal Salaries It’s a must.

The forbidden word is “over supply”. In a luxury world where growth rates must be higher and higher, clearly there is not enough demand for all luxury watches. Therefore the high-end watchmakers brands need to be helped to place on the market thousand of expensive watches. But it’s not what we could expect (and maybe … Leggi tutto

✅ Chanel Metiers d’Art at the METSublime craftmanship, cultivated inspiration, prestigious location and cool muses.How Chanel is mastering the art of true luxury. Soundtrack “All I Do is Win” DK Khaled ✅ Burberry & Vivienne Westwood capsule launchCool Britannia is back!Soundtrack “My Hero” Foo Fighters💤 Balmain new logo and monogramBrand maintenance is key and the … Leggi tutto