#Gucci kicked off its relaunch thanks to the infamous fur loafers.

Maria Grazia Chiuri contributed to the success of #Valentino thanks to the spiked ballerinas and to the Dior new chapter thanks to the kitten heel grow grain sandals.

#Balenciaga rapidly became to go-to brand for cool heels and for sneakers.

Among the shoes specialists, we find the pleasant surprise of Malone Souliers, a brand created in 2014 that quickly reached 30 million euro sales.

Aquazzura and Gianvito Rossi experienced phenomenal growth.

Shoes business is flourishing and in very healthy shape. Shoes are the most sought after fashion accessory, even more than bags also thanks to the lower average price point.

Despite that there are shoes specialists that are struggling to grow.

One for all: Charlotte Olympia that recently filed for bankruptcy in the USA.

Global brands have the competitive advantage of higher and more powerful brand awareness, wide distribution network, larger creative teams.

New specialists are interesting for multi-brand retailers and online because they represent a novelty in the landscape, they are fresh and creative, they are agile in terms of product development and they do not have high fixed costs of retail. A magic formula.

Inoltre vi consiglio di leggere...

Lascia una risposta

L'indirizzo email non verrà pubblicato. Required fields are marked *