“Gucci delivered a very good quarter, with revenue up 24.6% as reported and 20.0% on a comparable basis to €2,325.6 million.” In the first quarter of 2019. First quarter of 2018 saw a 49% growth. In 2019 North America only grew 5% while Asia Pacific recorded a notable +35.5%. “We’ll continue to fuel [growth] with … Leggi tutto

In 2018 OTB, the group founded by Renzo Rosso and the owner of brands such as Diesel and Marni, revenues dropped of 3.2% to 1,439 billion euro. Revenues in 2017 were 1,58 billion. Group CEO Ubaldo Minelli said the company went through a voluntary reset phase in 2018 and it is due for some M&A … Leggi tutto

“I think the future leaders of fashion companies are going to be marketers, not merchants” Andrew Rosen, former CEO and Theory founder That’s specially true for the US fashion industry where marketing is a deeply respected science since several decades (even if abused by the mean mass market industry). But, what about European brands? Marketing … Leggi tutto

Roberto Cavalli is an Italian fashion brand founded in the ’70s by the Florentine eponymous designer. His work with his wife Eva contributed to the ’90s Made in Italy boom. In 2002 the brand turns the prestigious bar Giacosa in Florence, where the Negroni cocktail was invented, into the first Cavalli Café. With their flamboyant … Leggi tutto

Louis Vuitton and the Michael Jackson affair “Because I’m bad, I’m bad come on You know I’m bad, I’m bad come on, you know You know I’m bad, I’m bad come on, you know And the whole world has to Answer right now Just to tell you once again Who’s bad” He told us. The world … Leggi tutto

Beware of any consultant or executive who declares to know the magic formula for making a fashion brand successful. It simply doesn’t exist. The management of a Fashion Brand has to be tailor made, clearly following some golden rules as coordinates, but adapting them to the context. Take Jean-Marc Loubier, the co-founder of First Heritage Brand. We … Leggi tutto

Emilio Pucci 67% majority stake was acquired by LVMH in 2000. In 2001 the French luxury group founded by Bernard Arnault took control of Fendi. Both family owned Italian deteriorated fashion houses with a glorious past.  After almost two decades Pucci apparently reached the peak of revenues during the Peter Dundas creative direction at around … Leggi tutto

#womensday Dear Fashion and Luxury brands, Don’t talk about sisterhood, women’s rights and so on. Act! -Eliminate bullying and harassing from your organization and company culture – Support Equal Opportunities – Pay Equal Salaries It’s a must.

Wrapping up the latest round of AW2019 fashion shows a trend comes up clear: no more Millennials obsession. Following several seasons of quest for Millennials, fashion and luxury brands eventually realized that they are just one among several generations of customers and, yes, as we said  since the beginning of this story, a brand should … Leggi tutto

Hedi Slimane or J.W. Anderson? Who is closer to Karl Lagerfeld genius approach? Lagerfeld once said “What I do Coco would have hated. The label has an image and it’s up to me to update it. I do what she never did. I had to find my mark. I had to go from what Chanel was to … Leggi tutto